The Sims Social is now the fastest growing game on Facebook, surpassing Farmville; according to Mashable.
I’ve always been a big fan of The Sims – in fact when it launched The Sims 3 in June 2009 I upgraded my laptop so I could satisfy the specifications required for gameplay. When the Facebook app Sims Social first launched its open beta about two weeks ago, I only had 3 friends playing it. I decided I’d block it for a while since it required many friend interactions to unlock more features to proceed; and since I had only 3 friends active I abandoned it for a while.
Yesterday, I logged back on and now I have at least 35 new friends who are playing it. How did it grow so fast? I realised it was the sharing feature was why I stopped playing but it was also what led to the success of the game. Afterall, it is Sims SOCIAL, right.